This month’s best creative ever comes from Poncho, a customized weather site that will send you personalized email or text alerts straight from their eponymous mascot. That’s where Poncho the weather cat comes in. It’s great in a pinch, but there are so many other critical pieces of information that I wish I had at my disposal. Like many others, I find myself continually turning to my weather app on my iPhone to give me the daily update.
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